Breast Cancer
Awareness Event

Story

Imagine Life Without Cancer was an event to welcome one of our ADF Consultants, Rowan, back to work.  Rowan was diagnosed with breast cancer and fought hard to beat it.  The event started off as a ‘welcome back party’ organized by her beloved customers, but through a lot of help and support, we were able to turn this into a way to raise awareness and give back to a great organization. 

Video

With hopes to capture the emotion of Rowan’s journey, I worked with a friend to produce a video that would tell Rowan’s story and show the generosity that poured out through the Imagine Life Without Cancer Event.  He did an amazing job, and here are the results:

Trailer Video:

Full Length Video:


Giving Back

We reached out to some vendor partners and offered them the opportunity to showcase their products by means of purchasing table space in the warehouse during the Life Without Cancer Event.  The money raised there was added to additional funds raised by generous donations and auctions of baskets donated by Rowan’s customers.  This allowed us the great opportunity to present over $3k to an organization that gave Rowan a lot of support through her fight to beat cancer; Our Clubhouse.


Sharing Rowan’s Story

The videos have been a great way to share Rowan’s story across many platforms.  Here are a few of the posts we’ve shared on Facebook and Twitter during Breast Cancer Awareness Month.